Subaru is banking on this year's U.S. introduction of the Ascent large-size crossover to go over big with consumers. The 2019 Subaru Ascent, which just entered production in Indiana, is the brand’s new nameplate that takes the Japanese automaker into a segment where it currently doesn't compete and could expand its customer base.
Subaru’s new Ascent will compete with Japanese rivals like the Toyota Highlander, Nissan Pathfinder, Honda Pilot, Mazda CX-9, and American entries like the Ford Explorer, Chevy Traverse, Dodge Durango and Jeep Grand Cherokee.
Reference: Torque News.
Subaru’s new Ascent will compete with Japanese rivals like the Toyota Highlander, Nissan Pathfinder, Honda Pilot, Mazda CX-9, and American entries like the Ford Explorer, Chevy Traverse, Dodge Durango and Jeep Grand Cherokee.
Reference: Torque News.